Management consulting that results in growth.
Management consulting that results in growth. |
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Selected Case Studies: How Organizations Experienced Growth Through our Work » Fortune 100 Global Consumer Goods Company This US domestic market leader wanted to move into the number one market position in Russia. After surveying the "break-in" market we determined who the decision makers were on a local and regional basis in this political economy. We targeted these bureaucrat-decision-makers, engaging them in international cultural exchanges sponsored by the company. This provided the client with an opportunity to build the relationships required to secure increased licensing agreements that pulled them into market dominance. » Luxury Car Manufacturer During a slump in sales of luxury cars, we were asked to create a branding message that would resonate with potential customers. After completing a customer satisfaction survey we determined that a message should be built around the safety and especially child safety of the car. In this we sought to exploit the solidness and soundness of purchasing this car rather than the luxury and potentially superficial nature of the brand. Sales increased during this period. » Top Five US Bank The asset management division of this bank sought our expertise to position itself as the leader in wealth management. We created a template that precisely defined the marketplace by asset class and distinctions and then trained the bankers to become more familiar with their potential clients. Next we studied how each asset class of wealthy individual responds to marketing overtures for private banking services. As a deployment technique, we created and managed events that showcased the relationship managers and products in a very unique and top-level way. Assets under management increased significantly and this region served as a template for global regions of asset managers. » Global Retail Leader--Japan This retailer was having trouble securing a required commodity because of trade and tariff restrictions in the market. They turned to us to help lift these sanctions through negotiations with foreign governments. The result was this firm was able to expand it's acquisitions to become the largest importer. » International Philanthropy Start Up President Bush asked us to work with the founders of this group to incorporate, discover an effective mission, architect the management structure, recruit board members, raise a national profile in the media, and raise sufficient funding. Now this organization has over 40 branches and an annual budget of several million dollars. Moreover it is fulfilling it mission. » Alternative Investment Hedge Funds About to launch a new offshore hedge fund in Europe, this outstanding market leader asked us to devise a European investor relations strategy that would result in a significant capital raise. We created a branding message and special events that drew the wealthiest investors of Europe and resulted in an overwhelming interest in the Fund. » Start Up Systems Integrator This firm had passed the hurdle of the "garage stage" of most start-ups and actually had product in the market. They did not have any corporate or product marketing strategy. That is what we set about do to, responding to their very enthusiastic desire for the branding strategy to reflect the founders personal values. This presented a challenge but led to a successful new logo design, collateral, and management structure for marketing the company in its pre-IPO stage. As a result of this work (among other things) the company went public with a higher valuation in the market. » World Famous Architect At a time when interest in tall "signature" buildings was waning in the US, this firm asked us to find new markets globally. After researching European and Asian plans for economic growth, we settled on three locations and were ultimately able to secure commissions in two locations fort his firm. Brand recognition events as well as negotiations with private developers, public officials and unions were involved. We have many more cases available in other industries. Please contact us if you would like more information. |